pushBUTTON is one of Seoul’s most exciting high-end mixed street labels and offers an array of garments in playful designs, edge cutting, and silhouettes. Since introducing collection in 2010, the brand has rapidly acquired strong followings in the fashion community who are searching for the next big movement. The label has built up its significant diversity concept as under &over, feminine & masculine, sexual & sporty. The designer Seung Gun, Park of pushBUTTON became a singer through the street casting while preparing to study fashion design professionally abroad, then he ...