Benjamin Benmoyal

Presentation

After graduating from Central Saint Martins and working at Alexander McQueen and Hermes, the french-israeli fashion and textile designer Benjamin Benmoyal, founded his eponymous label in 2020. As a former commando paratrooper, he wanted to transcribe in his work the will to recover the naivete lost during his military service. Therefore, he has created a very unique fabric, woven out of his childhood VHS and audio cassette tapes. He has industrialized this weaving technique and gathered thousands of kilometers of magnetic tapes thanks to the help of re­cycling charities as well as by...