April77

Presentation of the brand

April77 was created in 2002, inspired by the artistic and cultural references of the "youth culture", alternative music and independant films are then the first inspirations for Brice Partouche, April77's founder. During several years, April77 will cultivate the image of this romantic and rebellious youth, offering iconic unisex models. With its slim and straight cuts in indigo and black denim, the April77 five pockets became the cult item of the brand. Thanks to the success of the denim line, April77 is launching its Prêt-à-Porter's collection, revisiting the men and women's...